Metro
Los Angeles has introduced a new bike share program that allows people an easy way to get around in an environmentally friendly way.
Project Details
- Industry: Public Sector (Transportation)
- Role: User Experience Design
- Date: 2017
Case Study
In order to help grow the bike sharing network Metro should provide an incentive to riders who reach a certain amount of miles in a one month span. This will promote the bike program in a way that rewards physical activity and a healthy lifestyle. This is a concept for Metro Bike Share and was created independently of Metro and in conjunction with Code for America.
Process
- Research and Strategy : – Created general example user personas.
- Wireframes : – Created a simple user flow of main user tasks such as finding a bike and tracking their metrics.